how we do it

We Approach Things Differently

Rational Public Relations is committed to high quality, personal service. We specialize in strategic public affairs communications, reputation management, business and consumer public relations, and interactive communications.

Rational PR has a different approach than the big guys. We take pride in providing personal attention from experienced communications professionals. We take seriously our mission to be engaged, full-time strategic partners with your organization or business. We deliver results -- and exceed expectations.

How do we do it? We have years of experience in politics, public relations and public affairs. We've been tested, and we know what works -- and what's just hype. We've been on both sides of this business -- working for PR firms and hiring PR firms -- and we understand the challenges each side faces.

The difference shows.

• Leading organizations and businesses have put their trust in Rational PR. A top online publisher counts on us to tell their business story. One of the largest Washington public affairs organizations uses us to raise their profile. A top-10 law firm relies on us to get them quoted in the nation's top newspapers and magazines. And a dynamic travel start-up uses us to reach new clients and consumers.
• In just the last two years, we have gotten our clients quoted in thousands of news stories, secured placements on top television programs, placed op-eds in national newspapers, generated feature news coverage in leading publications, placed speakers at major conferences, and written speeches for nationally televised events.